Published in the Asian Voice, 26 April 2025
Growing awareness about the cruelty to animals and the devastating impact of meat production on the planet is persuading millions of people to adopt a Vegan diet. The fastest growth is amongst young women. In 2023 almost a million people became Vegan in the UK.
A record one in three British people now drink plant-based milk. One in four coffees sold by the major chains is made of Oat milk. An organisation called the Plant Based Treaty is urging individuals, groups, businesses and cities to endorse a call to action and put pressure on national governments to negotiate an international Plant Based Treaty. The treaty wants a urgent adoption of a Vegan diet by Human beings. Due to major health issues associated with meat consumption, Dr.Shireen Kassam, Founder and Director of Plant-Based Health Professionals has demanded that the government stop promoting meat and dairy. Shireen is a recipient of our Mahaveer Award. More than 650 academics have also called on British universities to commit to 100% plant-based diet. The student unions’ at Birmingham, University College London, Stirling, and Queen Mary universities have voted to phase in 100% plant-based menus. Similar votes have also been passed at Cambridge, Kent and London Metropolitan universities. Amongst the Councils, Lambeth , Spelthorne, Hertfordshire, Taunton and Cambridge city councils have all initiated campaigns that urge residents to switch to vegetarian or vegan diets By the end of 2025 around 7.8 million people in Britain would have a meat-free diet. Half of generation Z (50%) and over a third of millennials (36%) plan to follow a meat free diet
At a Croydon Council meeting on 15 April 2025 on behalf of Plant Based Treaty I proposed that only plant based food should be served at all its events. A full discussion is scheduled to
take place next month.
For over 40 years we have campaigned for people to adopt a Vegetarian and Vegan lifestyle.
It is nice to see the change today.
Nitin Mehta
Founder Indian Vegetarians and Vegans.
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